How One Brand Saved $800k+ With Offer-Value Testing | RevTrax, Inc.
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How One Brand Saved $800k+ With Offer-Value Testing

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Learn how one brand leveraged offer-value testing to identify the minimum ideal offer value to drive customer engagement and optimize promotional ROI. 

The challenge? A major lifestyle brand was using digital offers as an integral part of their marketing mix. However, like most brands, their promotional strategy didn’t account for one simple, albeit counter-intuitive truth:

The highest offer value does not always deliver the most optimal results.

Download the case study to learn how the brand was able to:

  • Identify the minimum ideal offer value that would delight and engage customers
  • Determine their offer values’ point of diminishing returns to uncover the optimal promotion to maximize ROI. 
  • Achieve up to 800k+ cost-savings in promotional savings 

By combining white glove service with technology that connects digital behavior to offline purchases, RevTrax provides a world-class user experience for retail and CPG companies.

Download the case study to learn more!